```

Michael LaVancher

Emmy Award-Winning Creative Producer & Editor

🏆 3x Emmy Award Winner | 114.5M Super Bowl Viewers | NFL Films

```

About

Strategic creative producer and editor with 10+ years of experience creating Emmy Award-winning content for major broadcast networks including NFL Network, ESPN, ABC, and NBC as well as major streamers like HBO MAX, Amazon Prime and Netflix. I specialize in optimizing workflows, leading creative teams, and delivering compelling video content that resonates with millions of viewers. From concept to distribution, I bring stories to life through innovative production techniques and strategic creative direction.

Featured Work

Community Legacy and Business Content

Documentary style content, showcasing Titans of the community and their legacy on the business community and nonprofit spaces in southern New Jersey.

Product and Lifestyle Videos

start finish planning production and finishing of videos for product videos or lifestyle videos for brands.

Long-Form Podcast Production

Fast-turnaround content production for extensive long-form discussion and accompanying short-form clips under tight deadlines.

Player Features

Cinematic storytelling highlighting Saquon Barkley as an individual athlete and his journey.

National Commercial Content

30 second spots for Old Spice and the NFL, national television campaign and social advertising.

WWE: UnReal Netflix Production

Creative collaboration with Omaha Productions, blending sports entertainment with NFL storytelling for unique cross-platform content.

Experience

NFL Films

Creative Editor

2024 - Present | Mount Laurel, NJ

  • Collaborate with directors and stakeholders to create video content for internal NFL League projects and external clients
  • Direct creative teams including designers and editors for national television and social campaign ads for major brands
  • Lead discovery and process-mapping for optimization projects, resulting in streamlined content workflows

NFL Films - Good Morning Football

Lead Video Editor/Producer

2018 - 2024 | Mount Laurel, NJ

  • Lead video editor for daily three-hour live studio show on NFL Network
  • Created and optimized workflows across digital, streaming, and broadcast platforms
  • Directed and motivated in-house teams of designers, animators, and editors
  • Won Emmy Award for Outstanding Studio Sports Show Daily (2022)
  • Managed high-pressure live environment while maintaining quality standards

La Vinci Productions

Creative Producer/Owner

2011 - Present | Cape May, NJ

  • Develop and implement comprehensive marketing strategies and social media campaigns
  • Produce video content for commercial use, web platforms, and social media for diverse clients
  • Execute major video projects for Fortune 500 companies, creating extensive training video libraries
  • Manage all client acquisition, relationship management, and marketing budget allocation
  • Produce audio podcasts combining strategic storytelling with modern media formats

NFL Films

Video Producer/Editor - Freelance

2009 - 2018 | Mount Laurel, NJ

  • Contributed to Emmy Award-winning Hard Knocks series (2x winner)
  • Lead editor for Walter Payton Man of the Year Feature aired during Super Bowl XLIX to 114.5 million viewers
  • Collaborated with creative leaders across networks including ESPN, Showtime, NBC Sports, and HBO
  • Executed strategic content vision across multiple platforms

Skills & Expertise

Creative Production

  • Video Production & Editing
  • Creative Direction
  • Content Strategy
  • Scriptwriting
  • Post-Production
  • Podcast Production

Technical Software

  • Adobe Premiere Pro
  • Final Cut Pro
  • Adobe After Effects
  • Adobe Audition
  • Adobe Photoshop
  • Avid
  • Da Vinci Resolve

Production Management

  • Process Optimization
  • Workflow Integration
  • Team Leadership
  • Stakeholder Communication
  • Project Management
  • Live Production

Marketing & Strategy

  • Social Media Management
  • Campaign Development
  • Brand Messaging
  • Multi-platform Distribution
  • Content Analytics
  • Client Relations

Awards & Recognition

🏆 Emmy Award Winner

Outstanding Studio Sports Show Daily

2022 - Good Morning Football

🏆 Emmy Award Winner

Hard Knocks Series

Cincinnati Bengals & New York Jets

📺 Super Bowl XLIX Feature

Lead Editor - Walter Payton Man of the Year

Viewed by 114.5 Million Viewers

🎖️ Community Leader Honoree

CASA for Atlantic and Cape May Counties

2016

Let's Create Something Extraordinary

Ready to bring your vision to life with Emmy Award-winning production quality?

Get In Touch
```